All Products

Earth Mama’s cruelty-free Lip Balms smooth and hydrate with organic herbs and oil formulations, in four different flavors: The organic Orange Gi...

Assorted Berries Chewable Tablets Artificially Flavored

Fill the bath and simply drop in a Bath Squiggler and watch. The Squiggler fizzes away, colouring the water while scenting the air with a fruity f...

Finally, Baby bibs that are trendy, fashion forward, and functional. Your baby will have the cutest fashion accessory around, and you will keep his...

Munch Mitt Teething Mitten features: Recommended for ages 3-8 months. Can be used up to 12 months of age. Soft and flexible teething surface ma...

Bubble Whoosh is a skin-friendly, moisturizing foaming bath powder that is packed with organic ingredients known for their beneficial effect on s...

100% COTTON FRONT AND BACKING  Our burp cloths are designed with baby’s comfort in mind.  That’s why we created them with 100% ultra-soft cotton...

MediHoney, with Active Leptospermum Honey, (ALH) is the global leading medical-grade honey-based product line for the management of wounds and bur...

"If lactating was an Olympic sport, I'd win the gold." There are no set standards to define breastfeeding success. That's because breastfeeding loo...

Rounded Nylon bristles (SOFT) for superior cleaningErgonomic handle made from 100% Corn Starch (Non GMO!)Disposal Instructions:1. Break off toothbr...

"A pain in the boob!" If you've ever had a plugged duct before, you know it hurts like heck. Once milk gets backed up in the breast, it can quickly...

Doctor invented and recommended. Made in Sweden, NoseFrida is your go-to natural, hygienic baby booger buster. It’s totally safe (for parents AND b...

Tackle all of your trimming troubles without nicking baby’s sensitive skin with the NailFrida SnipperClipper Set. See what you’re snipping through ...

"Don't cry over spilled milk -- said no pumping mom ever." There's really no such thing as overreacting when it comes to spilled breast milk. If yo...

"I used to pop bottles. Now I pump them." Welcome to new motherhood. Where rocking a messy bun, a nursing top and dark under eye circles is practic...

Each pack of Dwypers is an individual pouch designed to fit in your back pocket. Each pouch contains one diaper based on your size selection, one i...

Soft Silicone BristlesGentle on tiny teeth and sensitive gums100% Medical/Food Grade SiliconeBPA & PVC FreeSafety Shield IncludedIdeal for...

Drop in a Galaxy Bomb under a running tap. Watch it colour the water and create a galaxy of bubbles to whisk up and play with. As the Galaxy Bomb d...

Not sure which products to try? You now have the option to sample a bundle pack of the three bestsellers! You'll receive a 60 or 180 capsule bottle...

Description Nipple Cream NipDip is formulated with pure and potent ingredients like irradiated, therapeutic grade manuka honey and organic coco...

Gently grooms baby’s hair—Our baby brush and comb set is the perfect newborn grooming set to help tame baby’s growing hair.Super soft brush bristle...

Makes whites whiter and colors brighter for just a few cents once a month. Not a bleach, blueing, or detergent. Removes dried-in mineral deposits a...

Cool Calm Press Soothes aches, bumps, & bruises with cold therapy Help soothe baby’s minor aches, bumps, and bruises with cold therapy using ...

A chest balm meets tissue mashup, BoogerWiper soothes snore sniffers at home and on-the-go with all the benefits of a chest balm in a fuss-free wi...

THE GASPASSER.   Sometimes, baby’s full of it. Gas, that is. Skip the drops and use the Windi to instantly free stubborn gas stuck in baby’s pipes....

Hand Sanitizer Pack  Contains 2 x 29ml Anti-Bacterial Hand Gel and 1 Bunny CaseKills 99.99% of germsMoisturizing with glycerin, rinse free Active i...

You’ve sacrificed for 9 months, labored for god-knows how long and now it’s your nipples turn to feel abused. Freaking fantastic. Save yourself fro...

Trims baby's nails to prevent scratching The Baby Nail Scissors safely trim baby’s fingernails and toenails to prevent painful scratches from long ...

Made from bamboo & rice husks, this biodegradable cup is earth friendly and cute!With a matte finish and a familiar face, it is perfect for hyg...

Clinically proven to prevent mucus or bacterial transfer, the disposable Hygiene Filters keep the NoseFrida 100% hygienic for seamless snotsucking....

"So if I cry I get milkies? Interesting..." Eventually every breastfeeding mom comes to realize one irrefutable fact. The baby calls the shots. And...

Product Info Hand-made Safe, non-toxic and 100% natural No pthalates, parabens, chemicals or other nasties Non-GMO, vegan, gluten-free Moistur...

Get instant cooling pain relief from vag to tush with this witch hazel foam that absorbs into the sore spots, not the pad. • RELIEVE PAIN: Perineal...

Lotion taking FOR-EV-ER to rub in? Ain’t nobody got time for that! If you’ve got a busy, squirming tiny human on your hands, you need a baby lotion...

When baby’s room is dryer than a philosophy lecture, it’s time to turn on the BreatheFrida 3-in-1 Humidifier and get some moisture back in the buil...

Elevating Toothpaste, Organically Say hello to the first and only toothpaste awarded USDA organic certification. Our one-of-a-kind luxuriously frot...

Instant Relief to the Rescue! Developed exclusively for breastfeeding by a renowned pharmacist and expert in breastfeeding and lactation pharmacolo...

Get the temp, no butts about it! The 3-in-1 True Temp Thermometer for rectal, oral, or armpit use will be your fever-fighting BFF. It delivers a ...

Barf, drool, runny noses…tiny humans go from zero to a sticky hot mess faster than you can make a cup of coffee in the morning. Restore them to cut...

This all natural versatile salve quickly and effectively takes the itch out of insect bites, bee stings and poison ivy. It soothes and eases the di...

Soft Silicone BristlesGentle on tiny teeth and sensitive gums100% Medical/Food Grade SiliconeBPA & PVC FreeDouble Sided - cleans top &...

Silicone circle teether for 3+ month babies. It is BPA and PVC free also dishwasher safe.

Kids make messes! These paper towel replacements are durable, reusable, oh-so-soft and make cleaning kids and their messes easy and eco-friendly. S...

The product that’s pediatrician approved but just keeps getting crapped on. Literally. It’s tough work, but somebody’s gotta do it.   With zinc oxi...

Why families love SoapSox®: Easy for Parents Fun for Kids, "Feed" SoapSox® liquid/bar soap Built-in finger pockets Great for nervous bathers Machi...